The only question we've been asking ourselves this year is: "How can we make this easier for gym owners?". With the apparel plan, we took the reminders off your plate. With our latest idea, we're taking over your apparel marketing.
One thing that we've realized over the past year: Most gyms need help with their apparel marketing.
One facebook post is not marketing.
One Instagram post is not marketing.
A printed of the design taped to the front desk is not marketing.
So, what's the best way to promote your apparel? The best way involves ALL of the ways you contact clients. It requires a consistent message with clear calls to action.
Giving ANYONE this task is a massive undertaking. It requires time, effort, and experience.
So, instead of passing this off to your head coach or GM, we're doing this for you. We're taking our decade of experience selling apparel to affiliates and their members and making it available to you.
For all clients, we're now providing them with copy and paste templates.
For example, if you're holding a 7 day preorder, I will send you a message everyday the preorder is live and give you specific instructions on what to write and where to post it. I just need you to follow the directions.
The math is really simple. If you sell 10-15% more on just 4 apparel orders, it's a 50% increase on the year. That's a FULL apparel order worth of profit just by copying and pasting these templates!
Simply ask your rep how to get these messages for your 7 or 10 day preorder.