THOUGHTS AND IDEAS

Ever heard the saying "never discount"? While the sentiment is right, it often misses the mark. The real key is understanding the difference between damaging discounts and smart price incentives. Here's the problem: Discount: "I normally sell shirts for $25....

In today's hyper-competitive fitness apparel market, standing out is crucial. You're facing competition from all sides: meme accounts, influencers, equipment and supplement brands - the list goes on. The sheer number of companies vying for your members' attention is staggering....

  How to Simplify Apparel Orders for Multi-Location Gyms If you own multiple locations, managing apparel can feel like a constant headache. Each location has its own vibe, personality, and preferences. Some will be excited about apparel, while others may...

From Spreadsheets to Success: A CrossFit Gym's Journey to Better Apparel ManagementIn the world of fitness, community and brand identity go hand in hand. When athletes proudly wear their gym's gear around town, it's more than just clothing – it's...

  4 Simple Steps to Streamline Your Apparel Order If the thought of doing another apparel order makes you roll your eyes or sigh, you’re not alone. Handling apparel can feel chaotic, especially when it happens more than a few...

  If you’re feeling stuck or like your apparel sales are going in reverse, you’re not alone. Many business owners expect steady growth with each apparel order, but the reality is that sales fluctuate: The Dream vs. Reality: Ideal Pattern:...