Launch Your Gym Merch Webstore with Free Setup & High-Converting Preorders

Summary (for busy owners)

• Free webstore for every client — no setup fees, no credit-card fees.

• Private link just for your gym’s design (separate from everyone else).

• We collect payments → you get a profit check right after the store closes.

• 7-day preorder window (we won’t exceed 10 days) with a countdown, cart recovery, and one-tap pay to maximize orders.

• Minimum 24 pieces (can be a mix, e.g., 10 tees + 14 tanks with the same design). If you fall short, you can order the difference or print under 24 for +$6 per item.

Why our webstores outperform “just listing it online”

Most gym stores fail because they run forever with no urgency, too many SKUs, and clunky checkout. Ours is different:

• Deadline discipline: a 7-day (max 10-day) window creates urgency and concentrates demand.

• Frictionless checkout: Apple Pay, Google Pay, and PayPal built in.

• Conversion tools: countdown timers and cart recovery emails pull members back to finish.

• No hidden fees: we don’t skim your margin with credit-card fees or store fees.

Net: You get a fast, focused sale that puts $1–2K profit in your pocket on a typical 100–300-member base when paired with a simple SKU mix and in-class mentions.

How it works (simple 4-step flow)

1. Private Link
   Once your design is approved, we spin up a private webstore link for your gym’s items only. Your products are never mixed with other gyms’ designs.

2. Payment Collection
   We handle the checkout, taxes, and processing. No credit-card fees are passed to you.

3. Marketing
   You focus on promotion while the link is live: daily coach mentions, three quick emails (launch / mid-week / last-chance), and a couple of social posts. We’ll provide the assets if you want a plug-and-play launch.

4. Preorder Window
   We recommend 7 days. We do not exceed 10 days—longer windows hurt conversion and delay delivery. When the window closes, we print exactly what sold, sort/bag, and deliver.

What your members see (conversion features)

• Clean product pages with your art, color(s), and size chart

• Countdown timer to the exact close time

• Cart recovery emails if someone abandons checkout

• One-tap payments (Apple, Google, PayPal) and standard cards

• Local pickup or direct shipping (you choose what to offer)

Pricing & profit example (transparent math)

Example: Tee priced at $29.99. Your cost per tee (at 35 items) is $15.99.
Your margin: ~$14–$15 per shirt. We provide your exact pricing before the link goes live.

Pair one hero tee with a seasonal fleece and it’s common for small gyms to net $1–2K in a 7-day window when you run the play: samples for fit + in-class mentions + last-day push.

Minimums & what happens if you fall short

• Minimum order: 24 pieces per design (you can mix garments as long as the design is the same — e.g., 10 tees + 14 tanks).

• If under 24:

  1. Order the difference to hit 24 (e.g., if the store sells 20, you can add 4 and we’ll invoice you for those extras), or

  2. Print under 24 at +$6 per item.

Tip: Many owners intentionally order a few extras to cover stragglers, size swaps, or misprints. It’s often the cheapest way to keep members happy post-pickup.

Shipping & pickup options

• Local pickup: Perfect if you have a front desk or staffed times.

• Direct shipping: Great for remote members or if you don’t have a physical pickup spot.

If your gym does not have a physical location, encourage shipping at checkout. Incorrect choices at checkout are the customer’s responsibility; we can’t refund postage or reship for free if a member selects the wrong option.

All sales final (how we avoid returns drama)

To keep pricing tight and delivery fast, all sales are final.

• We can’t exchange sizes or refund for preference/fit after the order.

• We will replace any item that is damaged or lost in transit.

• Size charts are provided on every product page to help members choose correctly.

Pro move: Put a sample rack (XS–XL) at the front desk and remind members to try on before ordering. Fit confidence is the simplest way to lift take-rate and cut post-sale headaches.

Payments to you (fast + predictable)

• We cut checks the Tuesday following your webstore close (W9 required).

• Paper checks typically arrive within a week; ping us if you don’t see it in two weeks.

• Want it sooner? We can PayPal you immediately after reconciliation.

W9 requirement: Please submit your W9 before we issue a link. (We’ll send the secure form + a short video guide.)

What we include (so you don’t have to guess)

• Free webstore setup for every client (no fees, no gatekeeping)

• No credit-card fees taken out of your margin

• Design support (we can create or refine your artwork)

• Launch kit (emails, social posts, print-ready flyers, coach talking points)

• Order management (we collect, reconcile, and report)

• Production & fulfillment (print only what sold; bag/sort by name)

• Delivery timed to keep excitement high (typically ~2 weeks post-close)

Recommended launch cadence (works in real gyms)

• January: New-year design + lightweight fleece

• Memorial Day period: Event tee for your chosen hero workout

• September: Long sleeve + mid-weight fleece for first chill

• November: Hoodie/crew for gifting

Stick to 2–4 drops/year; fewer, stronger launches earn more per drop and keep members hungry for the next one.

Quick start checklist (copy/paste)

• Approve your hero design and 2–4 SKUs (same design across items)

• Put out a sample rack (XS–XL; add extended sizes you sell)

• Choose pickup and/or shipping preferences

• Send your W9 (one time)

• Schedule a 7-day window (we’ll set the countdown)

• Use the launch kit: coach mentions daily + Email 1 (Mon), Email 2 (Wed), Email 3 (Fri)

• After close, we print/sort and pay you (check Tuesday or PayPal on demand)

FAQs

Is the webstore really free for every client?
Yes. We don’t charge to set it up and we don’t skim your margin with credit-card fees.

Can I mix items under the same design to hit minimums?
Yes. Example: 10 tees + 14 tanks counts as 24 if the design is the same.

What if we end at 20 pieces?
Either order 4 more yourself to reach 24, or print under 24 for +$6 per item.

How long should the webstore run?
7 days converts best. We won’t exceed 10 days—longer windows hurt momentum and delay delivery.

When do we get paid?
Tuesday following your store’s close (check) or immediately via PayPal once we reconcile.

Can members change sizes after ordering?
No—all sales are final. We’ll replace anything damaged or lost in transit, and every page includes a size chart to help members choose correctly.

Ready to activate your free webstore?

We’ll build the link, load your products, and hand you the launch kit. You promote for a week; we handle the rest and cut your check.
Start your gym’s webstore → BOOK A CALL